6. Limit the Number of Graphics you Place on Each Page.
If your pages are loading too slowly, consider removing some of the images. Keep only those that absolutely necessary.
7. Use Thumbnails
Use a java script to display a thumbnail and load the larger image only when the reader rolls their mouse over the thumbnail. I use this technique when I have a lot of images I want to put on one page, but the page would be too big if I included them all at normal size.
I got this script from Dynamic Drive. As long as you keep their copyright notice in the html code you can use their scripts for free.
8. Browser Cache
Graphics and text are stored in what is called cache on your hard drive. This makes it easier and quicker to load files that are displayed in your browser. It loads them from the cache rather than over the net each and every time, if it is available.
To improve your visitors’ experience, take advantage of their browser cache. The best way to do this is by not putting identical images in more than one folder, subfolder or directory on your server. If the browser always calls the image from the same folder, it loads much quicker.
9. Optimize Your Images
Optimizing your images is a great way to reduce the load time. I generally optimize images I make for my clients to about 60%. I have found this to be the magic number that reduces the file to a reasonable size yet does not compromise the quality of the image.
I caution you on optimizing further. Greater percentages of optimization may leave your images blotchy with speckled blocks of color. It will often make your colors look washed-out and you may lose some of the fine details.
10. Progressive Optimization
A sneaky little trick I have learned is to select progressive settings when you are optimizing your images. This does not really make your images load faster; however, they do load first at a very low resolution and continue to load progressively, with more detail, until they are fully loaded.
Your visitor at least has something to view and content to read while the loading process finishes up. This technique works with JPG, JPEG, PNG and GIF 89 file types.
In Conclusion
As we progress into the Internet future there will come a time when our connection speeds are so fast the speed at which webpages load will not be an issue. News information and graphics will flash across your screen at record breaking speeds. We will get there. Maybe not in the next few years but eventually we will. History has already taught us that the technology is here. It is only a matter of time before we see it.
But until that happens how quickly our webpages load is something we need to take responsibility for.
Source From SitePro News
Monday, March 9, 2009
Saturday, March 7, 2009
Using Internal Linking To Get Better Search Engine Exposure (2)
When you link from your home page, you can do one of two things.
Link to the information page only from the home page. Link to both pages but use the no follow tag to the checkout page. In that way, if someone arrives who is already sold on your product, they can go directly to your checkout page and buy the product. However, if it is an uninformed visitor, they can click through to your information/sales page or they click on the indexed Google or Yahoo link that has been picked up by the spider.
Two things happen with scenario #2. You give the customer/visitor the option. Because, the search engine is applying SEO love to one page and not two, the page rank passed will not be 25% and 25% for each page, but 0% for the checkout page and 50% for the information page which needs it. You maintain the search engine indexing and page rank for those pages that are important.
This is just one thing that needs to be considered when setting up your website. Professional SEO firms use this algorithm in order to get specific pages on your website to rank higher and return results in the search engine results pages that are much higher than other pages like your checkout pages which you do not care about.
Number 2 - Add extra links in your navigation area or footer area that link to important pages and main sections on your website. This extremely easy tactic is often overlooked by many websites, but it does return very good results for deep linking, and most SEO firms will review your footer links when they take you on as a candidate in order to utilize that other form of deep linking.
The reason for this is that so many people forget to do it, and many Web designers add really cool buttons, images and all kinds of funky image stuff that do nothing to improve your page rank or your results in a search engines. You should remember that search engines ca not follow image links or links created in Javascript. So, you want to add simple text links that the robots can follow to index your website more fully.
These are only two of the tactics that are covered when you hire a professional, savvy SEO firm to optimize your web layout and linking structure.
Source From SitePro News
Link to the information page only from the home page. Link to both pages but use the no follow tag to the checkout page. In that way, if someone arrives who is already sold on your product, they can go directly to your checkout page and buy the product. However, if it is an uninformed visitor, they can click through to your information/sales page or they click on the indexed Google or Yahoo link that has been picked up by the spider.
Two things happen with scenario #2. You give the customer/visitor the option. Because, the search engine is applying SEO love to one page and not two, the page rank passed will not be 25% and 25% for each page, but 0% for the checkout page and 50% for the information page which needs it. You maintain the search engine indexing and page rank for those pages that are important.
This is just one thing that needs to be considered when setting up your website. Professional SEO firms use this algorithm in order to get specific pages on your website to rank higher and return results in the search engine results pages that are much higher than other pages like your checkout pages which you do not care about.
Number 2 - Add extra links in your navigation area or footer area that link to important pages and main sections on your website. This extremely easy tactic is often overlooked by many websites, but it does return very good results for deep linking, and most SEO firms will review your footer links when they take you on as a candidate in order to utilize that other form of deep linking.
The reason for this is that so many people forget to do it, and many Web designers add really cool buttons, images and all kinds of funky image stuff that do nothing to improve your page rank or your results in a search engines. You should remember that search engines ca not follow image links or links created in Javascript. So, you want to add simple text links that the robots can follow to index your website more fully.
These are only two of the tactics that are covered when you hire a professional, savvy SEO firm to optimize your web layout and linking structure.
Source From SitePro News
Thursday, March 5, 2009
Using Internal Linking To Get Better Search Engine Exposure
Anyone who runs a website should be aware of a few basic search engines linking tactics. Used properly you can interlink your website so that Google, Yahoo and the other major search engines will rate you higher in both page rank and search engine results for your keyword/key phrase niche terms. If you are unaware of what internal linking means, here is a basic overview.
Internal linking involves the links on your website that point to other pages on your website. Internal linking is very important because it allows the search engine spiders, those automated bots that scour the Internet looking for information, to find all of the pages on your website. In comparison, external linking are links that are on your website which link out to other websites, and there are specific tactics for those as well. In this article, however, we are going to cover a few simple tactics and strategies to get your internal linking up to speed.
When you are developing your website, you will tend to put a whole lot of pages of similar information tailored to a specific niche or subject that you want to convey to your visitors. You probably will have information, news, how-to articles, tips and sales pages, where visitors informed can buy your products or services. Your internal linking structure will not only benefit your visitors, but it will help you rank better with the search engines as well.
Having a good navigation system makes Google and Yahoo happy, and in turn, they will reward you because you are doing things to improve the visitors' website experience. So, for example, if you have an internal linking structure that is seamless, intuitive and allows your visitors to quickly find what they are looking for, search engines will give you more page rank, index more of your web pages and return higher search results for user queries.
You have taken the time to help your website visitors have an excellent customer experience. As a result, your tactics and strategies should be geared towards giving arriving visitors not only the information that they seek, but have it presented in a way that they, and search engine bots, will love.
There are a few basic tactics, you can use that will improve your internal linking structure right off the bat.
Number one - use the rel="nofollow" HTML tag for pages that you do not want to pass rank to Google. For example, let us say you had a three-page site. Now, we all know that most people have more than three pages for an entire website; however, this will make it easier to follow.
The first page is your home page which gets 100% of the search engine ranking and love. The second page is an information or information/sales page, with the third being a checkout page. If you do not use the nofollow tag on one of the pages, both pages will be passed half of 50% each for the link from the home page. So, they will each get 25% of the ranking and love passed through from the spiders. The search engine spiders will naturally give your home page the best page rank and index it first. Say, you want to link to the information/sales page and make sure that a lot of people find it, because the information page is what will sell your product or service. For ranking and indexing purposes, you consider the checkout page as useless, so you do not care if the search engines find it or not. In fact, you would prefer it if they did not index it all.
To be continued..
Internal linking involves the links on your website that point to other pages on your website. Internal linking is very important because it allows the search engine spiders, those automated bots that scour the Internet looking for information, to find all of the pages on your website. In comparison, external linking are links that are on your website which link out to other websites, and there are specific tactics for those as well. In this article, however, we are going to cover a few simple tactics and strategies to get your internal linking up to speed.
When you are developing your website, you will tend to put a whole lot of pages of similar information tailored to a specific niche or subject that you want to convey to your visitors. You probably will have information, news, how-to articles, tips and sales pages, where visitors informed can buy your products or services. Your internal linking structure will not only benefit your visitors, but it will help you rank better with the search engines as well.
Having a good navigation system makes Google and Yahoo happy, and in turn, they will reward you because you are doing things to improve the visitors' website experience. So, for example, if you have an internal linking structure that is seamless, intuitive and allows your visitors to quickly find what they are looking for, search engines will give you more page rank, index more of your web pages and return higher search results for user queries.
You have taken the time to help your website visitors have an excellent customer experience. As a result, your tactics and strategies should be geared towards giving arriving visitors not only the information that they seek, but have it presented in a way that they, and search engine bots, will love.
There are a few basic tactics, you can use that will improve your internal linking structure right off the bat.
Number one - use the rel="nofollow" HTML tag for pages that you do not want to pass rank to Google. For example, let us say you had a three-page site. Now, we all know that most people have more than three pages for an entire website; however, this will make it easier to follow.
The first page is your home page which gets 100% of the search engine ranking and love. The second page is an information or information/sales page, with the third being a checkout page. If you do not use the nofollow tag on one of the pages, both pages will be passed half of 50% each for the link from the home page. So, they will each get 25% of the ranking and love passed through from the spiders. The search engine spiders will naturally give your home page the best page rank and index it first. Say, you want to link to the information/sales page and make sure that a lot of people find it, because the information page is what will sell your product or service. For ranking and indexing purposes, you consider the checkout page as useless, so you do not care if the search engines find it or not. In fact, you would prefer it if they did not index it all.
To be continued..
Monday, March 2, 2009
Luxury Real Estate @ Wilmington, NC
Since many years ago, the concept of buying real estate is about more than just finding a place to call home but it is one type of investment. Investing in real estate has become increasingly popular over many years and has become a common investment vehicle. Although the real estate market has plenty of opportunities for making big gains, buying and owning real estate is a lot more complicated than investing in stocks and bonds.
To find a featured house, real estate property, you probably need to have a trustable Website and brokers that really experiences on it. If you are searching for the real estate in Wilmington then I would recommend Wilmington, NC Luxury Real Estate. There are lot of featured house and real estate property, suitable for living or for investment purpose.
For more information, please visit to their Website.
To find a featured house, real estate property, you probably need to have a trustable Website and brokers that really experiences on it. If you are searching for the real estate in Wilmington then I would recommend Wilmington, NC Luxury Real Estate. There are lot of featured house and real estate property, suitable for living or for investment purpose.
For more information, please visit to their Website.
What Corporates should know about Online Marketing (2)
Tips when hiring SEO experts:
- Whenever using a company in order to improve your SEO, always check out the Google Rank of their website. Since SEO is not that well known in management circles, there is a lot of companies that will try to sell SEO skills while there own SEO are terrible.
- Also try to get some form of guarantee. It is very rare that marketing companies ever give guarantees about the effects of their efforts, but if they actually do, you know they are serious about their skills.
- Try to get clear benchmarks to calculate the results of the SEO campaign. For example monitor the number of visitors that your website receives that came from natural search engine queries during and after the time of your campaign. (If your marketing team do not know how to get these figures, do not use them.)
- Make sure your SEO team have a clean record. Sometimes SEO companies may get desperate in order to get results and might step over the moral line by trying to fool search engines with unnatural 'black hat' methods. When caught out, these websites are usually banned from search engines and will not show in any search result. To look into any company's track record simply Google them. Disgruntles clients tend to write their bad experience in public forums that will normally be listed in Google's search results just below the company's own website.
Good luck with your marketing campaign!
Source From Entireweb Newsletter
- Whenever using a company in order to improve your SEO, always check out the Google Rank of their website. Since SEO is not that well known in management circles, there is a lot of companies that will try to sell SEO skills while there own SEO are terrible.
- Also try to get some form of guarantee. It is very rare that marketing companies ever give guarantees about the effects of their efforts, but if they actually do, you know they are serious about their skills.
- Try to get clear benchmarks to calculate the results of the SEO campaign. For example monitor the number of visitors that your website receives that came from natural search engine queries during and after the time of your campaign. (If your marketing team do not know how to get these figures, do not use them.)
- Make sure your SEO team have a clean record. Sometimes SEO companies may get desperate in order to get results and might step over the moral line by trying to fool search engines with unnatural 'black hat' methods. When caught out, these websites are usually banned from search engines and will not show in any search result. To look into any company's track record simply Google them. Disgruntles clients tend to write their bad experience in public forums that will normally be listed in Google's search results just below the company's own website.
Good luck with your marketing campaign!
Source From Entireweb Newsletter
Discover Safe and Natural Beauty Products
Beaute de Maman is a popular one stop online store that offers health and beauty products for pregnant women with the mission to ensure the safe and effective remedies for the common problems women face in pregnancy such like prevention of pregnancy stretch marks; help treat acne which can be common occurrence during pregnancy. They also have a special facial scrub designed just for women during pregnancy. All the products were made with natural botanical and herbal ingredients, helps to moisturize and preserve the skin's elasticity and suppleness. It is absolutely safe for using their products.
Beaute de Maman is also the unique line of all-natural health and beauty products that are exclusively designed for the pregnant woman by an obstetrician. According to the news from the medicine website, Beaute de Maman is pleased to announce that its Facial Scrub and Face and Body Cream have been recognized by Pregnancy magazine as two of the “120 Best Products for Mom and Baby.”
For more information about Beaute de Maman, please visit to their website or you can place an order now from their website and you could get a free products shipping with $25 or above purchase of their natural beauty products.
Beaute de Maman is also the unique line of all-natural health and beauty products that are exclusively designed for the pregnant woman by an obstetrician. According to the news from the medicine website, Beaute de Maman is pleased to announce that its Facial Scrub and Face and Body Cream have been recognized by Pregnancy magazine as two of the “120 Best Products for Mom and Baby.”
For more information about Beaute de Maman, please visit to their website or you can place an order now from their website and you could get a free products shipping with $25 or above purchase of their natural beauty products.
Sunday, March 1, 2009
What Corporates should know about Online Marketing
The most important function of a website is to help a company to sell their services/products to new clients.
When potential new clients/tourists need to choose between two companies with whom they are not familiar, they are most likely to compare the websites. This is because a website is almost the only method for a person to actually see beforehand what he/she pays for. In general, more than 90% of these potential new client's decisions are decided upon the impression that is reflected from the website, regardless of the competence of these companies. The general truth is that most potential clients do not know how to technically compare companies, and therefore trust that the website's professionalism will reflect the expertise.
Therefore large amounts are invested in corporate website development. Unfortunately most companies tend to overlook the importance of building a trusted web presence. Without having a web presence with authority almost no new visitors will end up at your website. And since every company wants to expand, they need to focus on improving their web presence in order to increase the chance of getting new customers.
The best and most effective long term solution to increase your web presence is known as Search Engine Optimization (SEO). It is a highly specialized field that focus on improving the amount of trust the rest of the world will have in your website. The more trust you have, the more potential new clients will visit your website daily.
The amount of trust your website has, is most of the time determined by search engines (for example Google, Yahoo, etc.). This is because the search engines have the most advanced mathematical algorithms available today, hence the acronym, SEO. Of all these search engines, the world's most accepted benchmark of website trust is known as the Google rank (or page rank) of your website. Therefore, if you could increase your Google rank, your number of new visitors to your website will most certainly increase.
Google Rank of well known organizations' home page:
4/10: Pick n Pay, Steers, KWV, News 24
5/10: Anglo Gold, Checkers, Spur, Shoprite, Nedbank, Old Mutual
6/10: Anglo American, Absa, Stellenbosch University, Telkom, MTN, Vodacom, Mobil, Virgin, Standard Bank, Die Burger, Sasol
7/10: McDonald's, Ford, General Electric, Nike, Coke
8/10: General Motors
9/10: Microsoft, eBay, Amazon
10/10: Google, Facebook
Another reason why Search Engine Optimization (SEO) is so important is because of the quality of the traffic (website visitors) you receive on your website. If somebody visits your website due to a search engine query, as opposed to other reasons (such as typing in the web address/clicking on a link from another website, etc), the new visitor will most likely already be looking for your services. For example, if someone types in the word "wine" in Google, they are probably looking for wine. So if your site comes up first on Google you can probably sell a bottle of wine if your offering is satisfactory. The contrary is that the person accidentally lands on your website, but has no immediate desire for the product or services.
Please note that it is possible to buy quality traffic, but this is expensive (depending on the product value and competition) and only effective in the immediate short term while it is active. SEO has a long term cumulative effect and is relatively inexpensive to maintain once a certain level of optimization is reached.
To be continued..
When potential new clients/tourists need to choose between two companies with whom they are not familiar, they are most likely to compare the websites. This is because a website is almost the only method for a person to actually see beforehand what he/she pays for. In general, more than 90% of these potential new client's decisions are decided upon the impression that is reflected from the website, regardless of the competence of these companies. The general truth is that most potential clients do not know how to technically compare companies, and therefore trust that the website's professionalism will reflect the expertise.
Therefore large amounts are invested in corporate website development. Unfortunately most companies tend to overlook the importance of building a trusted web presence. Without having a web presence with authority almost no new visitors will end up at your website. And since every company wants to expand, they need to focus on improving their web presence in order to increase the chance of getting new customers.
The best and most effective long term solution to increase your web presence is known as Search Engine Optimization (SEO). It is a highly specialized field that focus on improving the amount of trust the rest of the world will have in your website. The more trust you have, the more potential new clients will visit your website daily.
The amount of trust your website has, is most of the time determined by search engines (for example Google, Yahoo, etc.). This is because the search engines have the most advanced mathematical algorithms available today, hence the acronym, SEO. Of all these search engines, the world's most accepted benchmark of website trust is known as the Google rank (or page rank) of your website. Therefore, if you could increase your Google rank, your number of new visitors to your website will most certainly increase.
Google Rank of well known organizations' home page:
4/10: Pick n Pay, Steers, KWV, News 24
5/10: Anglo Gold, Checkers, Spur, Shoprite, Nedbank, Old Mutual
6/10: Anglo American, Absa, Stellenbosch University, Telkom, MTN, Vodacom, Mobil, Virgin, Standard Bank, Die Burger, Sasol
7/10: McDonald's, Ford, General Electric, Nike, Coke
8/10: General Motors
9/10: Microsoft, eBay, Amazon
10/10: Google, Facebook
Another reason why Search Engine Optimization (SEO) is so important is because of the quality of the traffic (website visitors) you receive on your website. If somebody visits your website due to a search engine query, as opposed to other reasons (such as typing in the web address/clicking on a link from another website, etc), the new visitor will most likely already be looking for your services. For example, if someone types in the word "wine" in Google, they are probably looking for wine. So if your site comes up first on Google you can probably sell a bottle of wine if your offering is satisfactory. The contrary is that the person accidentally lands on your website, but has no immediate desire for the product or services.
Please note that it is possible to buy quality traffic, but this is expensive (depending on the product value and competition) and only effective in the immediate short term while it is active. SEO has a long term cumulative effect and is relatively inexpensive to maintain once a certain level of optimization is reached.
To be continued..
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